Kareetta Designs INC
KAREETTA DESIGNS INC
AFFORDABLE, TIMELESS, LUXURY ESSENTIALS that go a long way.
Kareetta is a New York based brand, born out of love for affordable by a Fashion professional.
Swati Kelkar is a simple, fun, elegant, and stylish fashion professional who loves to travel and follow her dreams.
A career spanning close to three decades, Swati Kelkar has worked with fashion giants like Club Monaco, American Eagle Outfitters, Talbots, Kenneth Cole Productions, and Kit and Ace in Executive and Leadership roles.
She was responsible for managing large portfolios in design-development, global sourcing, merchandising, and financial profitability.
Along with her experience in the fashion industry and her dream to make affordable couture accessible to all, she has put together a team of passionate industry experts across various departments. Julie Eckhart her close friend of 20+ years who also carries a strong portfolio in fitting and technical design is part of the Kareetta team. Julie has worked as head of technical design for companies like Club Monaco, Aritzia, Joe Fresh and Kit and Ace.
Swati decided to quit her executive role and go into start-up mode. To create clothing that inspires and empowers women around the world. Capturing a market space that allows to dress women in sophisticated, elegant attire that will be affordable, stylish, long lasting and most of all comfortable.
Her love for natural fibers, like cotton and silk led her to use ‘’SILK’’ as the premium core fabric for the brand. Ranging from 14mm,16mm,19mm, stretch silk and charmeuse. It suddenly all seemed doable for the customer. Knowing how factories work and passing on hidden costs to the customer, made it important to create an affordable couture product that fits well, with amazing quality/price and delivered in compliance with the best practices in the industry.
OUR SOCIAL RESPONSIBILITY:
We care, we share, one dollar at a time
(We donate one dollar for every piece we sell, to empower women and children)